Oktoberfest features European Premier of Beer fest
10/20/2006
What better place to promote the European premier of a beer-themed movie about Oktoberfest than at the actual event? Warner Bros. and Micro Target Media are strategically placing MTM•AdS featuring the film “Beer Fest” along the pathway leading to the festival’s various activities and beer tents, ensuring maximum visibility while also complimenting Oktoberfest theme and enhancing the overall fan experience.