Timex and Kinesys Hit the Target Spectators at the Ultimate Endurance Race
06/02/2007
The Ford Ironman World Championship, held annually in Kona, Hawaii, attracts tens of thousands of people who watch as over 1,700 athletes swim, bike and run 140 miles. At the 2007 competition, both Timex and Kinesys will be using MTM•AdS to communicate their brand messages to Ironman spectators.
